Cases in strategic management

著者

• David, Fred R.

書誌事項

Cases in strategic management

Fred R. David

Prentice Hall, c1997

6th ed

内容説明・目次

内容説明

Utilizing a conversational style, this revised study of strategic management has a practitioner-oriented perspective, and is provided with numerous experiential exercises and up-to-date cases. Like its predecessors, it integrates three themes: globalization, the natural environment and technology.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA33122572
• ISBN:
  • 0135654580
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Upper Saddle River, New Jersey
• ページ数/冊数: xxix, 659 p.
• 大きさ: 26 cm
• 分類:
  • LCC : HD30.28
  • DC20 : 658.4/012
• 件名:
  • LCSH : Strategic planning -- Case studies