Essentials of marketing research

Author(s)

• Hartley, Robert F.
• Prough, George E.
• Flaschner, Alan B.

Bibliographic Information

Essentials of marketing research

Robert F. Hartley, George E. Prough, Alan B. Flaschner

（The PennWell marketing and management series）

PennWell Books, c1983

Note

Includes bibliographical references and index

Details

• NCID: BA33125162
• ISBN:
  • 087814241X
• LCCN: 83042925
• Country Code: us
• Title Language Code: eng
• Text Language Code: und
• Place of Publication: Tulsa, Okla.
• Pages/Volumes: x, 566 p.
• Size: 25 cm
• Classification:
  • LCC : HF5415.2
  • DC19 : 658.8/3
• Subject Headings:
  • LCSH : Marketing research
• Parent Bibliography ID:
  • BA28619957