@book{ BA33246779,
  author    = "Parry, Mark E. (Mark Edward)",
  title     = "The determinants of pioneer entry advantage : a reappraisal of the evidence in consumer and industrial markets",
  publisher = "U.M.I.",
  year      = "1988",
  URL       = "http://ci.nii.ac.jp/ncid/BA33246779"
}