The effects of ambiguity on strategic marketing decision making

Bibliographic Information

The effects of ambiguity on strategic marketing decision making

Ross, William Taylor Jr

U.M.I., c1988

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Note

Bibliography: p. 261-268

Thesis (doctoral)--Duke University , 1988

Details

  • NCID
    BA33311145
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Ann Arbor, Mich.
  • Pages/Volumes
    xiii, 269 p.
  • Size
    22 cm
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