Video rhetorics : televised advertising in American politics
著者
書誌事項
Video rhetorics : televised advertising in American politics
University of Illinois Press, c1997
- : pbk
- : videocassette
- タイトル別名
-
Hot spots : multimedia analyses of political ads
大学図書館所蔵 件 / 全7件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
Includes bibliographical references and index
Title on videocassette: Hot spots : multimedia analyses of political ads
Book and videocassette in one case
収録内容
- Political spots as paradigms of American politics
- How political advertising uses popular genres
- How popular genres become public styles of political aesthetics for American politics
- How musics and moving images deliver arguments in political advertisements on television
- How musics in electoral spots on television communicate feelings of political leadership
- How genres and musics orchestrate campaign spots
- How myths and musics in campaign spots orchestrate elections and politics in America
