Intranet business strategies
Author(s)
Bibliographic Information
Intranet business strategies
Wiley, c1997
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Includes index
Description and Table of Contents
Description
Over 80 per cent of Web application development is occurring on intranets. Intranets are private Web-based networks - internal Web sites - located within an organization's firewalls, that connect employees and business partners to corporate information. They are cheap, easy-to-use and because they are protected by corporate firewalls, IT managers don't have to worry too much about security issues. The value to companies is clear such as: easy access to sales and marketing information; human resource and employee benefits data; and updates on products information. This text provides an overview on how the reader can present the concepts of an Intranet to their company as a means to improve communications to their employees, customers, and vendors. The author addresses: what you can do with an Intranet; advantages and disadvantages of an Intranet; proposing a company Intranet with plans and budgets; case studies from Texas Instruments and other companies and the best and worst business practices for Intranet planning.
Table of Contents
- WHAT IS AN INTRANET AND HOW WILL IT AFFECT YOUR ORGANIZATION?
- What is an Intranet?
- Why Have Organizations Created Intranets and What Are the Advantages and Disadvantages?
- How Will Intranets Change You and Your Organization?
- HOW DO YOU USE AN INTRANET AND WHO IS USING THEM?
- How Do You Use an Intranet?
- Who is Using Intranets and How Are They Using Them?
- HOW DO YOU CREATE YOUR INTRANET?
- Two Different Ways to Sell the Intranet to Your Organization
- Build Your Intranet
- Create Your Audience
- Promote Your Intranet
- Create Widespread Enthusiasm and Capability: The Role of Your Intranet Team
- Make Your Intranet Pervasive
- What Lessons Have We Learned and Where Do We Go From Here?
- Appendices
- Index.
by "Nielsen BookData"
