From mind to market : reinventing the retail supply chain

Author(s)

• Blackwell, Roger D.

Bibliographic Information

From mind to market : reinventing the retail supply chain

Roger D. Blackwell

HarperBusiness, c1997

1st ed

Note

Includes index

Details

• NCID: BA33789515
• ISBN:
  • 0887308333
• LCCN: 97025822
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xx, 251 p.
• Size: 25 cm.
• Classification:
  • LCC : HF5415.55
  • DC21 : 658.8/7
• Subject Headings:
  • LCSH : Relationship marketing
  • LCSH : Consumers' preferences
  • LCSH : Retail trade