Designing businesses : how to develop and lead a high technology company

著者

    • Young, George

書誌事項

Designing businesses : how to develop and lead a high technology company

George Young

(IEE management of technology series, 18)

Institution of Electrical Engineers, c1997

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注記

Includes bibliographical references (p. [203]-205) and index

内容説明・目次

内容説明

Engineers and other technical professionals are increasingly presented with the opportunity of running their own businesses as entrepreneurs. In other circumstances, particularly in times of great change in industry, they may be considered 'corporate entrepreneurs', leading divisions of larger organisations in an entrepreneurial fashion. This book aims to support the engineer finding him/herself in this position. It looks at the many issues confronting the technical professional faced with the task of leading a company, or a semi-autonomous unit within a company, with clarity and direction in a changing environment. It focuses particularly on: designing the business to meet the requirements of the marketplace financial design of the business and raising venture capital alliances and acquisitions, management buyouts and buyins The material will be useful to three groups of engineers: those who are setting up their own businesses or running companies in changing markets, those who are presented with a management-buyout opportunity, and those who wish simply to broaden their awareness of commercial issues.

目次

Section I: Introduction Chapter 1: Engineers and business Chapter 2: Objectives of the entrepreneur or management team Section II: Business strategy Chapter 3: Strategic business design Chapter 4: Internal business design issues Section III: Finance Chapter 5: Financial concepts for the technical professional Chapter 6: Building the equity base of the business Section IV: Developing the business Chapter 7: Alliances Chapter 8: Acquisitions Section V: Management buy-ins and buyouts Chapter 9: Management buy-ins and buyouts Section VI: Conclusions Chapter 10: Commercial judgment, leadership and other people matters Chapter 11: In review

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