Human relations in marketing

Author(s)

• Hiserodt, Donald D.
• Dorr, Eugene L.

Bibliographic Information

Human relations in marketing

Donald D. Hiserodt ; Eugene L. Dorr, consulting editor

（Occupational manuals and projects in marketing, 2）

Gregg Division, McGraw-Hill, c1978

2nd ed

Note

First ed. published in 1969 under title: Psychology and human relations in marketing

"Dialogs for human relations in marketing/2" (1 sound disc) in pocket

• NCID: BA34536810
• ISBN:
  • 0070290520
• LCCN: 77024410
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York ; Tokyo
• Pages/Volumes: iv, 124 p.
• Size: 29 cm.
• Attached Material: 1 sound disc (7 min.) : 33 1/3 rpm
• Classification:
  • LCC : HD6971
  • DC : 658.3/7/3801
• Subject Headings:
  • LCSH : Industrial sociology
  • LCSH : Industrial relations
  • LCSH : Interpersonal relations
• Parent Bibliography ID:
  • BA10543742