Managing salespeople : a relationship approach
著者
書誌事項
Managing salespeople : a relationship approach
South-Western College Publishing, c1998
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
A relationship management theme throughout this text teaches managers to guide salespeople in establishing and maintaining relationships with their customers. Coverage includes ethics, managing the salesperson in an international setting, and implications of technology in managing salespersons.
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