Advertising on the Internet

Author(s)

• Zeff, Robbin Lee
• Aronson, Brad

Bibliographic Information

Advertising on the Internet

Robbin Zeff, Brad Aronson

Wiley, c1997

• : pbk. : alk. paper

Note

"Wiley Computer Publishing."

Includes index

Details

• NCID: BA34765341
• ISBN:
  • 047118330X
• LCCN: 97013142
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xii, 301 p.
• Size: 24 cm
• Classification:
  • LCC : HF6146.I58
  • DC21 : 658.8/00285/4678
• Subject Headings:
  • LCSH : Internet advertising
  • LCSH : Internet advertising -- Directories
  • LCSH : Internet advertising -- Computer network resources
  • LCSH : Internet advertising -- Rates