Retailing management

Author(s)

• Levy, Michael
• Weitz, Barton A.

Bibliographic Information

Retailing management

Michael Levy, Barton A. Weitz

（Irwin/McGraw-Hill series in marketing）

Irwin/McGraw-Hill, c1998

3rd ed

• : u.s. ed
• : international ed

Note

Includes bibliographies and indexes

Description and Table of Contents

Description

Taking a strategic perspective, this text covers developments in retailing, and reflects the changing job market with the centralization of the buying function and limited jobs for buyers. Topics covered include category management, international sourcing decisions, activity-based costing, quick response inventory systems and data-based retailing. There is a new chapter on electronic retailing and location, and examples include international, service retailers and small/independent retailers.

Table of Contents

• The world of retailing
• retailing strategy
• merchandise management
• store management and operations.

by "Nielsen BookData"

Details

• NCID: BA34788584
• ISBN:
  • 0256223467
  • 007115387X
• LCCN: 97025683
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston
• Pages/Volumes: 1 v.
• Size: 27 cm.
• Attached Material: computer disk (3 1/2 in.)
• Classification:
  • NDC9 : 673.7
  • LCC : HF5429
  • DC21 : 658.8/7
• Subject Headings:
  • LCSH : Retail trade -- Management
• Parent Bibliography ID:
  • BA34788937