Building your business plan : a step-by-step approach
著者
書誌事項
Building your business plan : a step-by-step approach
(Small business management series)
Wiley, c1985
- : est
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注記
遡及データをもとにした流用入力
"A Ronald Press publication."
Bibliography: p. 289-290
Includes index
内容説明・目次
内容説明
This is the first book to take the reader step by step through writing an effective business plan. It covers the establishment of a charter with a suggested plan outline designed for the most effective presentation. Topics are highlighted by way of a case study in which a start-up company develops a business plan. The competitive environment surrounding the company and its primary competitor are taken into account as it shows readers how to develop a one-, three-, or five-year plan.
目次
- Company Organization and Product Service Definition
- Market Analysis and Market Planning: An Essential Requirement
- Revenue Distribution
- Allocating Income and Outgo for Maximum Profit
- Competitive Data Sources and How to Evaluate Your Information
- Examples of Competitive Successes and Failures
- Department Plans
- Financial Reports
- Putting it all Together
- A Summary
- Index.
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