Planning and forming your company

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Bibliographic Information

Planning and forming your company

Gustav Berle

Wiley, c1990

Available at  / 2 libraries

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Includes index

Description and Table of Contents

Description

Based on the idea that a sound business depends on an airtight business plan, this is a hands-on success guide for the dissatisfied middle manager or non-corporate type who has an idea. It lays out options, eliminates the common pitfalls that can lead to bankruptcy and demystifies popular misconceptions about getting start-up funds. It explains the key differences between a strategic plan and a business plan; the elements of a business plan format; how to summarize a plan in a persuasive executive summary; how to set up a solid management team; how to sell the idea of a product - from manufacturing to regulation; how to pinpoint the most lucrative markets for a product; how to determine the capital, prepare a funding request and make sound financial projections; and how to use computer-generated financial models.

Table of Contents

The Business Plan. How to Buy a Going Business. How to Buy a Franchise. Unusual Businesses. Patents, Inventions, Trademarks, and Copyrights. Business Formation: Sole Proprietorship, Partnership, Corporation. Naming the Business. The Human Side of Business Start-Ups. Employees. Taxes, Permits, Licenses. Your Business and Computers. Insurance. Security. Free Help amd Other Assistance. Glossary. Index.

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