Vietnam : dawn of a new market

書誌事項

Vietnam : dawn of a new market

Geoffrey Murray

Allen & Unwin, 1997

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注記

Includes bibliograpy and index

内容説明・目次

内容説明

In Vietnam today, the emphasis is on the present and a vision of the future: the drive for economic development, the problems for foreign help, and the determination to overcome any obstacle. The prime purpose of this book, therefore, is to examine the evidence that justifies Vietnam's optimism that it has a dynamic future just a few short years away in the new millenium, and see how realistic it is. The book allows those in the world of business and investment to assess commercial prospects in Vietnam. The structure of the text also allows for consideration of broader socio-economic issues which should be of interest to the academic as well as the general reader who wishes to become better informed about one of the world's most economically dynamic regions. 6

目次

ForewordMap of Vietnam1 A fresh start2 From war to Doi Moi3 Overview of foreign investment4 Industrial profile5 Case study: infrastructure6 Tale of two cities7 Provincial tour8 Banking and finance9 Marketing and distribution10 Coping with Vietnam11 The challenges aheadAppendicesBibliographyIndex

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