Lesly's handbook of public relations and communications

著者

• Lesly, Philip

書誌事項

Lesly's handbook of public relations and communications

Philip Lesly, editor

Contemporary Books, c1998

5th ed.

注記

Includes bibliographical references (p. 799-807) and index

内容説明・目次

内容説明

The fifth revised edition of this reference book for anyone involved in public relations, incorporating material on electronic media and new ideas on integrating PR with other communications functions.

「Nielsen BookData」 より

• NII書誌ID(NCID): BA3537175X
• ISBN:
  • 0844232572
• LCCN: 96040864
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Lincolnwood, Ill., U.S.A.
• ページ数/冊数: xix, 826 p.
• 大きさ: 26 cm.
• 分類:
  • LCC : HM263
  • DC21 : 659.2
• 件名:
  • LCSH : Public relations -- Handbooks, manuals, etc