Japan marketing & advertising yearbook
Author(s)
Bibliographic Information
Japan marketing & advertising yearbook
Dentsu, 1997-2000
- 1997
- 1998
- 1999
- 2000
- 2001
Available at / 22 libraries
-
No Libraries matched.
- Remove all filters.
Description and Table of Contents
- Volume
-
2000 ISBN 9784885531354
Description
日本の広告・マーケティング関係の英文年鑑。特集は「広告ビッグバンは何をもたらすのか/リレーションシップマーケティング」。資料として関連団体名簿がある。
Table of Contents
- ATTITUDES
- BUSINESS
- EDUCATION
- FAMILY
- FOOD
- HEALTH
- HOUSING
- WOMEN
- YOUTH MISCELLANEOUS
- Volume
-
2001 ISBN 9784885531422
Table of Contents
- COMMENCEMENT OF BS DIGITAL BROADCASTING AND A REALISTIC FRAMEWORK
- OUTLOOK FOR THE SENIOR MARKET—“HYPER SENIORS”WHO LEAD CONSUMPTION IN THE 21ST CENTURY
- DENTSU ADVERTISING AWARDS 2000
- TRENDS IN CORPORATE ADVERISING AND MARKETING ACTIVITIES
- CHANGING LIFE
- TOPICS
- ADVETISING EXPENDITURES
- ADVERTISING VOLUME
- TRENDS IN THE ADVERTISING INDUSTRY
- NEWSPAPERS〔ほか〕
by "BOOK database"