Competitive strategies in the pharmaceutical industry

書誌事項

Competitive strategies in the pharmaceutical industry

edited by Robert B. Helms

AEI Press, 1996

  • : cloth

大学図書館所蔵 件 / 3

この図書・雑誌をさがす

注記

"The AEI Press, publisher for the American Enterprise Institute"

Includes bibliographical references and index

内容説明・目次

内容説明

Explores the pricing of pharmaceutical products in domestic and international markets; forces affecting competition in world markets; how competition affects risks to research and development; and the ways in which cost-effective research and information are used to promote pharmaceuticals.

「Nielsen BookData」 より

詳細情報

ページトップへ