Competitive strategies in the pharmaceutical industry

著者

• Helms, Robert B.
• American Enterprise Institute for Public Policy Research

書誌事項

Competitive strategies in the pharmaceutical industry

edited by Robert B. Helms

AEI Press, 1996

• : cloth

注記

"The AEI Press, publisher for the American Enterprise Institute"

Includes bibliographical references and index

内容説明・目次

内容説明

Explores the pricing of pharmaceutical products in domestic and international markets; forces affecting competition in world markets; how competition affects risks to research and development; and the ways in which cost-effective research and information are used to promote pharmaceuticals.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA35750554
• ISBN:
  • 0844738824
• LCCN: 95018401
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Washington, D.C.
• ページ数/冊数: xviii, 376 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HD9665.5
  • DC20 : 338.4/76151
• 件名:
  • LCSH : Pharmaceutical industry
  • LCSH : Drugs -- Prices
  • LCSH : Competition, International