Marketing by menu

書誌事項

Marketing by menu

Nancy Loman Scanlon

Van Nostrand Reinhold, c1990

2nd ed.

この図書・雑誌をさがす
注記

Includes bibliographical references (p. 273-274)

内容説明・目次

内容説明

This text discusses the importance of the menu in creating profitable and successful restaurant and foodservice operations. It also explains the many steps from market surveys to sales histories that are needed to attain and maintain the profit margin.

「Nielsen BookData」 より

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