Strategic maneuvering and mass-market dynamics : the triumph of VHS over beta

Author(s)

• Cusumano, Michael A.
• Mylonadis, Yiorgos
• Rosenbloom, Richard

Bibliographic Information

Strategic maneuvering and mass-market dynamics : the triumph of VHS over beta

Michael A. Cusumano, Yiorgos Mylonadis and Richard Rosenbloom

（The MIT Japan program : science, technology, management, MITJP 91-08）

Center for International Studies, Massachusetts Institute of Technology, c1992

Note

Includes bibliographical references (p. 43-45)

"Distributed courtesy of the MIT Japan program, science, technology, management"

Details

• NCID: BA37345058
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge, Mass.
• Pages/Volumes: 45 p.
• Size: 28 cm
• Parent Bibliography ID:
  • BA3728019X