The total quality corporation : how 10 major companies added to profits and cleaned up the environment in the 1990s

書誌事項

The total quality corporation : how 10 major companies added to profits and cleaned up the environment in the 1990s

Francis McInerney and Sean White

Truman Talley Books/Plume, 1997

  • : pbk

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注記

Includes bibliographical references (p. 303-312) and index

内容説明・目次

内容説明

Two leading business analysts demonstrate how a corporation that drives itself to higher cost-cutting and environmental standards will inevitably find itself achieving higher quality and a better bottom line. The authors cite a wide range of businesses such as Nissan, Wal-Mart, Lufthansa, and others, and show exactly how these firms are making themselves the profits and pollution-free leaders in their fields.

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