Industrial organization : contemporary theory and practice

Author(s)

Bibliographic Information

Industrial organization : contemporary theory and practice

Lynne Pepall, Daniel J. Richards, George Norman

South-Western College Pub., c1999

  • :alk. paper

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Note

Includes bibliographical references and index

Description and Table of Contents

Description

This textbook represents an entry in the Industrial Organization market, bringing I/O analysis to the undergraduate level. The authors combine formal analysis with many practical applications. Consistent with modern analysis, the authors focus explicitly on the nature of strategic interaction and make extensive use of game theoretic tools. The presentation does not assume familiarity of calculus, however, it relies heavily on the ability to work through algebraic equations.

Table of Contents

Production Technology and Market Structure. 3. Basic Monopoly Pricing and Product Strategies. 4. Pricing and Product Strategies for The Multi-Product Monopolist. 5. Theories of Business Strategy in Oligopoly Markets: Single Market Period Models. 6. Monopoly Power and Predatory Conduct. 7. Collusion and Cartels. 8. Mergers. 9. Vertical Relations and Restraints. 10. Advertising. 11. Research and Development. 12. Strategic Commitment: Business Tactics, Trade Policy, and Network Externalities.

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