Public opinion

著者

書誌事項

Public opinion

Carroll J. Glynn ... [et al.]

Westview Press, 1999

  • : hc
  • : pbk

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

A survey text for undergraduate courses, this volume examines the history, meaning, and mechanics of public opinion, including its use in communicating with and persuading the public, and discusses the five major theories for understanding public opinion. The chapters are carefully constructed so as to introduce terms and concepts to the reader unfamiliar with the field. Recognizing that public opinion is an increasingly interdisciplinary field, this volume draws together authors from diverse fields, principally political science and communication studies. } Public Opinion is a comprehensive and interdisciplinary examination of public opinion formation and change. Here, the authors explore the nature of political and social attitudes in the United States and how these attitudes are shaped by various institutions, with an emphasis on mass media. The book draws on the wide range of scholarship in Political Science, Psychology, Sociology, and Communications in order to help undergraduates understand public opinion in America. The book surveys the public opinion field, but it also serves as a provocative starting point for the discussion of citizen moods, political participation, and voting behavior. The authors present data about public attitudes on important social issues, but also explore the intellectual and social history of public opinion. Multiple sidebars, illustrations, tables, and figures enable students to explore all aspects of the elusive phenomenon we call public opinion. }

目次

  • Introducing Public Opinion
  • The Meanings of Public Opinion
  • History of Public Opinion
  • Methods for Studying Public Opinion
  • Theories Of Public Opinion
  • Psychological Perspectives
  • Sociological Perspectives
  • Perception and Opinion Formation
  • Basic Beliefs, Democratic Theory, and Public Opinion (Bruce Williams and Jill A. Edy)
  • Public Opinion In Context
  • Public Opinion and Democratic Competence (coauthored with Mark Lindeman)
  • Public Opinion and Policymaking (coauthored with Lawrence R. Jacobs)
  • The Content of Our Attitudes: Public Opinion in the Contemporary United States (Jill A. Edy)
  • Communicating with the Public
  • Campaigning and Opinion Change
  • Looking Ahead

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