Selling places : the marketing and promotion of towns and cities, 1850-2000

書誌事項

Selling places : the marketing and promotion of towns and cities, 1850-2000

Stephen V. Ward

(Studies in history, planning, and the environment, 23)

E & FN Spon , Routledge, 1998

  • : hbk
  • : pbk

大学図書館所蔵 件 / 23

この図書・雑誌をさがす

注記

Includes bibliographical references (p. [241]-260) and index

内容説明・目次

内容説明

Selling Places explores the fascinating development of the place marketing and promotion over the last 150 years, drawing on examples from Northern America, Britain and continental Europe. The processes involved and the promotional imagery employed are meticulously presented and richly illustrated.

目次

Foundations and Beginnings. Selling the Resort. Selling the Suburb. Selling the Industrial Town. Selling the Post-Industrial City. Conclusions. Index.

「Nielsen BookData」 より

関連文献: 1件中  1-1を表示

詳細情報

ページトップへ