Market-driven management : creating profitable top-line growth

Author(s)

• Ames, B. Charles
• Hlavacek, James D.

Bibliographic Information

Market-driven management : creating profitable top-line growth

B. Charles Ames, James D. Hlavacek

Irwin, c1997

Rev. ed

Note

Includes bibliographical references and index

Details

• NCID: BA40004339
• ISBN:
  • 0786305401
• LCCN: 96009326
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Chicago
• Pages/Volumes: xvii, 246 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.13
  • DC20 : 658.8
• Subject Headings:
  • LCSH : Marketing -- Management
  • LCSH : Sales management