Exhibit labels : an interpretive approach

著者

書誌事項

Exhibit labels : an interpretive approach

Beverly Serrell

Alta Mira Press, c1996

  • : cloth : alk. paper
  • : pbk. : alk. paper

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注記

Includes bibliographical references (p. 248-255) and index

内容説明・目次

巻冊次

: pbk. : alk. paper ISBN 9780761991069

内容説明

Beverly Serrell presents the reader with excellent guidelines on the process of exhibit label planning, writing, design, and production. One of the museum field's leading consultants and label writers, Serrell has expanded upon her earlier book, Making Exhibit Labels, which has been a standard in the field since its initial publication. Exhibit Labels provides ample information on the art of label writing for diverse audiences, and explores the theoretical and interpretive considerations of placing labels within an exhibition. An examination of the impact of technological advances on the label-making process is also included. Exhibit Labels is a vital reference tool for all museum professionals. New up-to-date second edition available April 2015: Exhibit Labels: An Interpretive Approach, Second Edition https://rowman.com/ISBN/9781442249035

目次

Foreword by Neil Postman Preface Introduction Part 1: Overview Chapter 1: Behind It All: A Big Idea Chapter 2: What Are Interpretive Labels? Chapter 3: Types of Labels in Exhibitions Part 2: Considering the Audience Chapter 4: Who Is the Audience (and What Do They Want)? Chapter 5: Learning Styles Chapter 6: Levels of Information and Modalities Chapter 7: Writing Visitor-Friendly Labels Chapter 8: Selecting the Right Reading Level Chapter 9: Bilingual Labels Chapter 10: Labels That Ask Questions Part 3: Tasks Chapter 11: Getting Started (and Getting It Done) Chapter 12: The Number of Words Chapter 13: Evaluation During Development Chapter 14: Making Words and Images Work Together Chapter 15: Labels for Interactive Exhibits Chapter 16: Electronic Labels and Hypermedia Chapter 17: Typographic Design Chapter 18: Production and Fabrication Chapter 19: Evaluation After Opening Part 4: Summary Ten Deadly Sins and 14 Helpful Research Findings Glossary Resource List Bibliography Figure Credits Index
巻冊次

: cloth : alk. paper ISBN 9780761991748

内容説明

Provides exhibit designers and label writers with a step-by-step guidebook for planning, writing and producing exhibit labels.

目次

Foreword by Neil Postman Preface Introduction Part 1: Overview Chapter 1: Behind It All: A Big Idea Chapter 2: What Are Interpretive Labels? Chapter 3: Types of Labels in Exhibitions Part 2: Considering the Audience Chapter 4: Who Is the Audience (and What Do They Want)? Chapter 5: Learning Styles Chapter 6: Levels of Information and Modalities Chapter 7: Writing Visitor-Friendly Labels Chapter 8: Selecting the Right Reading Level Chapter 9: Bilingual Labels Chapter 10: Labels That Ask Questions Part 3: Tasks Chapter 11: Getting Started (and Getting It Done) Chapter 12: The Number of Words Chapter 13: Evaluation During Development Chapter 14: Making Words and Images Work Together Chapter 15: Labels for Interactive Exhibits Chapter 16: Electronic Labels and Hypermedia Chapter 17: Typographic Design Chapter 18: Production and Fabrication Chapter 19: Evaluation After Opening Part 4: Summary Ten Deadly Sins and 14 Helpful Research Findings Glossary Resource List Bibliography Figure Credits Index

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