Interdisciplinary contributions to marketing management

Author(s)

Bibliographic Information

Interdisciplinary contributions to marketing management

by William Lazer, Eugene J. Kelley

（Marketing and transportation paper, no. 5）

Bureau of Business and Economic Research, College of Business and Public Service, Michigan State University, 1959

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  • Marketing and transportation paper

    Bureau of Business and Economic Research, Division of Research, Graduate School of Business Administration, Michigan State University

Details

  • NCID
    BA40391723
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    East Lansing, Mich.
  • Pages/Volumes
    45 p.
  • Size
    26 cm
  • Parent Bibliography ID
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