Advances in advertising research and management

著者

• American Academy of Advertising. Conference
• Permut, Steven E.

書誌事項

Advances in advertising research and management

edited by Steven E. Permut

（Proceedings of the Annual Conference of the American Academy of Advertising, 1978-1979）

American Academy of Advertising, c1978-

• : 1978
• : 1979

注記

Includes bibliographies and indexes

詳細情報

• NII書誌ID(NCID): BA40394787
• ISBN:
  • 0931030013
  • 0931030021
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New Haven, Conn.
• ページ数/冊数: v.
• 大きさ: 27-28 cm
• 親書誌ID:
  • BA40395382