Antecedents and consequences of customer value : testing an expanded framework

Author(s)

• Grisaffe, Douglas B.
• Kumar, Anand

Bibliographic Information

Antecedents and consequences of customer value : testing an expanded framework

Douglas B. Grisaffe, Anand Kumar

（Report / Marketing Science Institute, no. 98-107）

Marketing Science Institute, c1998

Details

• NCID: BA40442992
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge, Mass.
• Pages/Volumes: 42 p.
• Size: 28 cm
• Parent Bibliography ID:
  • BA07416951