Bibliographic Information

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Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik

South-Western College Pub., c1998

Available at  / 6 libraries

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Note

Includes bibliographical references and indexes

Details

  • NCID
    BA4044571X
  • ISBN
    • 0538869089
  • LCCN
    96046515
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Cincinnati, Ohio
  • Pages/Volumes
    xlvi, 623 p.
  • Size
    29 cm
  • Classification
  • Subject Headings
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