International marketing strategy, 1998-99

著者

• Fifield, Paul
• Lewis, Keith
• Chartered Institute of Marketing

書誌事項

International marketing strategy, 1998-99

Paul Fifield and Keith Lewis

（The CIM student workbook series, . Diploma）

Butterworth-Heinemann, 1998

注記

Includes bibliographical references and index

"Published on behalf of the Chartered Institute of Marketing"

詳細情報

• NII書誌ID(NCID): BA40531480
• ISBN:
  • 0750640286
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Oxford
• ページ数/冊数: xxiv, 248 p.
• 大きさ: 30 cm
• 分類:
  • DC21 : 658.848
• 件名:
  • LCSH : Export marketing
  • LCSH : Export marketing -- Examinations, questions, etc
  • LCSH : Strategic planning
  • LCSH : Strategic planning -- Examinations, questions, etc
• 親書誌ID:
  • BA26187396