Marketing a new product : player's manual

Author(s)

• Zif, Jay Jehiel
• Ayal, Igal
• Orbach, Eliezer

Bibliographic Information

Marketing a new product : player's manual

Jay Jehiel Zif, Igal Ayal, Eliezer Orbach

（A Creative studies simulation）

Macmillan, [1971]

Note

***遡及データをもとにした流用入力である

Bibliography: p. 57-58

Details

• NCID: BA40813879
• LCCN: 70133564
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: vii, 96 p.
• Size: 28 cm
• Classification:
  • LCC : HD69.N4
  • DC : 658.83
• Subject Headings:
  • LCSH : New products
  • LCSH : Marketing
• Parent Bibliography ID:
  • BA40813959