The profit zone : how strategic business design will lead you to tomorrow's profits
著者
書誌事項
The profit zone : how strategic business design will lead you to tomorrow's profits
Wiley , Times Business, c1997
- uk
- us
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注記
Includes bibliographical references (p. 329-332) and index
内容説明・目次
内容説明
Profile of ten of the world's greatest business personalities - such as Roberto Goizueta of Coca-Cola, Bill Gates of Microsoft and Andrew Grove of Intel, showing how they achieved profit zone.
* Provides a road map to making more profit by focusing - or refocusing - on the customer.
* Includes worksheets and checklists, as well as charts and graphs, to illustrate the authors' points.
目次
New Ideas for Succeeding in the Changing World of Business.
The Reinventors and How They Succeeded.
The Profit Zone Handbook.
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