The proceedings of the 1997 conference of the American Academy of Advertising

著者

• American Academy of Advertising. Conference
• Macklin, M. Carole

書誌事項

The proceedings of the 1997 conference of the American Academy of Advertising

edited by M. Carole Macklin

American Academy of Advertising, c1997

注記

Includes bibliographical references and indexes

• NII書誌ID(NCID): BA41083294
• ISBN:
  • 093103020X
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: [Columbia, S.C.]
• ページ数/冊数: xv, 290 p., p. xvii-xviii
• 大きさ: 28 cm
• 件名:
  • LCSH : Advertising -- Congresses
  • LCSH : Advertising -- United States -- Congresses