Business initiatives

著者

    • White, Graham, 1949 Sept.25-
    • Drake, Susan

書誌事項

Business initiatives

Graham White with Susan Drake

(Longman business English)

Longman, 1989

  • Teacher's guide
  • cassette 1
  • cassette 2

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内容説明・目次

巻冊次

ISBN 9780582852693

内容説明

"Business Initiatives" is a 20 unit book for business people who need to improve their level of English to meet the requirements of their work. It is pitched at a lower intermediate level of English. It is accompanied by a Teacher's Book and cassette(s). The book covers all 4 skills in contexts which are meaningful and relevant to the business learner, with the most emphasis placed on speaking. Speaking is dealt with through role play, simulation, discussion and problem-solving tasks. English is seen as a "lingua franca" not the preserve of the British. Thus, situations and scenes are international with a range of accents, both native and non-native, on the accompanying cassette(s). The 16 main units cover a variety of important subject matter, eg managing your time, dealing with customers, interacting with colleagues. They also have a grammar reference section for remedial language work. The 4 remaining units concentrate on the 4 skills separately: speaking, listening, reading and writing.
巻冊次

Teacher's guide ISBN 9780582852709

内容説明

Those doing business in international markets need an effective command of English. "Business Initiatives" aims to teach English as an international business language. Those following the course will hear speakers from America, Britain, Germany, France and Japan recorded on cassette. The course covers 16 common business themes, including planning and managing, dealing with customers and working with colleagues. All four language skills are taught, with special emphasis given to speaking. "Business Initiatives" can be used as a consecutive programme or as individual training modules. The course consists of a coursebook, a teacher's guide and a set of two cassettes.
巻冊次

cassette 2 ISBN 9780582852716

内容説明

These cassettes are designed to accompany "Business Initiatives", a 20 unit book for business people who need to improve their level of English to meet the requirements of their work. It is pitched at a lower intermediate level of English. A teacher's book is also available. The book covers all four skills in contexts which are meaningful and relevant to the business learner, with the most emphasis placed on speaking. Speaking is dealt with through role play, simulation, discussion and problem-solving tasks. English is seen as a "lingua franca" not the preserve of the British. Thus, situations and scenes are international with a range of accents, both native and non-native, on these cassettes. The 16 main units of the book cover a variety of important subject matter, eg managing your time, dealing with customers, interacting with colleagues. They also have a grammar reference section for remedial language work. The four remaining units concentrate on the four skills separately: speaking, listening, reading and writing.

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