The experience economy : work is theatre & every business a stage

Author(s)

• Pine, B. Joseph
• Gilmore, James H.

Bibliographic Information

The experience economy : work is theatre & every business a stage

B. Joseph Pine II, James H. Gilmore

Harvard Business School Press, c1999

Other Title

The experience economy : work is theatre and every business a stage

Note

Includes bibliographical references (p. 207-230) and index

"Goods & services are no longer enough."--Cover

• NCID: BA41221489
• ISBN:
  • 0875848192
• LCCN: 98033202
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston, Mass.
• Pages/Volumes: xii, 254 p.
• Size: 24 cm
• Classification:
  • NDC9 : 675
  • LCC : HF5415.15
  • DC21 : 658.5/6
• Subject Headings:
  • LCSH : Product management
  • LCSH : Diversification in industry
  • LCSH : Customer services