Radical marketing : from Harvard to Harley, lessons from ten that broke the rules and made it big

著者

• Hill, Sam
• Rifkin, Glenn

書誌事項

Radical marketing : from Harvard to Harley, lessons from ten that broke the rules and made it big

Sam Hill and Glenn Rifkin

HarperBusiness, c1999

注記

Includes index

詳細情報

• NII書誌ID(NCID): BA41636065
• ISBN:
  • 0887309054
• LCCN: 98031064
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York, N.Y.
• ページ数/冊数: xvi, 277 p
• 大きさ: 25 cm
• 分類:
  • NDC9 : 675
  • LCC : HF5415.13
  • DC21 : 658.8
• 件名:
  • LCSH : Marketing -- Management
  • LCSH : Marketing research
  • LCSH : Marketing -- Planning