Strategic management : competitiveness and globalization
著者
書誌事項
Strategic management : competitiveness and globalization
South-Western College Pub., c1999
3rd ed
- concepts and cases
- cases
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注記
Includes bibliographical references and index
内容説明・目次
- 巻冊次
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concepts and cases ISBN 9780538881821
内容説明
This revised text explains how firms achieve strategic competitiveness, emphasizing integration of resources and capabilities to obtain a sustained competitive advantage. The text focuses the strategic management process on the outcome and integrates the resource-based view of the firm with the more traditional I/O model. It emphasizes global issues, competitive forces, and the implementation of a strategic plan/process. The topics of corporate governance, TQM, core competencies, strategic alliances and corporate entrepreneurship are covered, among others.
目次
- Strategic management and strategic competitiveness
- the external environment - opportunities, threats, industry, competition, and competitor analysis
- the internal environment - resources, capabilities, and core competencies
- business-level strategy
- competitive dynamics
- corporate-level strategy
- acquisition and restructuring strategies
- international strategy
- co-operative strategy
- corporate governance
- organizational structure and controls
- strategic leadership
- corporate entrepreneurship and innovation.
- 巻冊次
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cases ISBN 9780538881890
内容説明
This casebook consists of the 40 cases in "Strategic Management: Competitiveness and Globalization - Theory and Cases 3e". The authors have selected outstanding cases representing service companies, manufacturing organizations, multinational corporations, small businesses, and foreign companies, and they have increased the number from non-US based companies.
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