Hair and hair care
Author(s)
Bibliographic Information
Hair and hair care
(Cosmetic science and technology series, v. 17)
Marcel Dekker, c1997
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Note
Includes bibliographical references and index
Description and Table of Contents
Description
Reviews the chemical and physical properties, care and treatment of hair, including product development. The book discusses ethnic hair, its appropriate management measures and products; emphasizes manufacturing and sales strategies for domestic and international product viability; surveys instrumental methods for product performance evaluation; presents sensory and market research techniques for optimum consumer satisfaction; and more.
Table of Contents
- Morphology and properties of hair
- physical properties of hair
- cleansing of hair
- conditioning of hair
- hair styling/fixative products
- hair waving
- hair colouring
- fragrance for hair care products
- ethnic hair care
- objective and instrumental methods for evaluation of hair care product efficacy and substantiation of claims
- consumer research techniques
- international regulations for hair care products.
by "Nielsen BookData"