Webvertising : unfair competition and trademarks on the Internet
著者
書誌事項
Webvertising : unfair competition and trademarks on the Internet
(AIJA law library, 7)
Kluwer Law International , Association Internationale des Jeunes Avocats, 1999
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注記
Includes index
内容説明・目次
内容説明
Deals with the growing interest in the Internet as a marketing tool. A company wanting to present its services on the net and wishing to avoid legal exposure must deal with many questions. This text aims to give answers to these questions, reducing the risk of advertisers facing litigation.
目次
- Australia, M. King
- Austria, C. Petsch
- Belgium, J. de Wachter
- Finland, U. Schildt
- France, O. Personnaz
- Germany, M.W. Stecher
- Israel, G. Fisher
- Italy, E. Granatello
- Netherlands, W.Th.A. Schermer
- New Zealand, E. Coppins
- Portugal, C. Serzedelo
- Spain, S. Cortes
- Sweden, U. Rutgersson-Langenius
- Switzerland, F. Dugast
- United Kingdom, H. Stallard
- USA, W.C. Altreuter.
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