The marketing casebook : cases and concepts

Author(s)

Bibliographic Information

The marketing casebook : cases and concepts

Sally Dibb and Lyndon Simkin

, 1999, c1994

Available at  / 3 libraries

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Note

Includes bibliographical references (p. [261]-263) and index

Details

  • NCID
    BA42787394
  • ISBN
    • 1861524714
  • Country Code
    uk
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    London ; International Thomson Business Press
  • Pages/Volumes
    xi, 270 p.
  • Size
    24 cm
  • Classification
  • Subject Headings
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