Designing interactive strategy : from value chain to value constellation

著者

書誌事項

Designing interactive strategy : from value chain to value constellation

Richard Normann and Rafael Ramírez

Wiley, c1998

  • : pbk

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注記

"Reprinted with revisions in paperback 1998"--T.p. verso

Includes bibliographical references (p. [150]-151) and index

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