Servicescapes : the concept of place in contemporary markets

著者

• Sherry, John F.

書誌事項

Servicescapes : the concept of place in contemporary markets

John F. Sherry, Jr., editor

NTC Business Books, c1998

注記

Includes bibliographical references and index

内容説明・目次

内容説明

A collection of articles which explore various environments and how they influence buyers and sellers in the current market place or servicescapes, forming a reference for those involved in selling in any environment.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA43474408
• ISBN:
  • 0844230057
• LCCN: 97041743
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Lincolnwood, Ill.
• ページ数/冊数: 632 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HF5470
  • DC21 : 658.8/3
• 件名:
  • LCSH : Markets
  • LCSH : Marketing research
  • LCSH : Consumer behavior