Proceedings of the 1999 conference of the American Academy of Advertising

Author(s)

• American Academy of Advertising. Conference
• Roberts, Marilyn S.

Bibliographic Information

Proceedings of the 1999 conference of the American Academy of Advertising

edited by Marilyn S.Roberts

American Academy of Advertising, c1999

Note

Includes bibliographical references and indexes

Details

• NCID: BA43495361
• ISBN:
  • 0931030226
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: [Columbia, S.C.]
• Pages/Volumes: xvii, 302 p., p. xix-xx
• Size: 28 cm
• Subject Headings:
  • LCSH : Advertising -- Congresses
  • LCSH : Advertising -- United States -- Congresses