The hidden consumer : masculinities, fashion and city life 1860-1914

Bibliographic Information

The hidden consumer : masculinities, fashion and city life 1860-1914

Christopher Breward

(Studies in design and material culture)

Manchester University Press, 1999

  • : hard
  • : pbk

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Note

Includes bibliographical references (p. 263-273) and index

Description and Table of Contents

Volume

: hard ISBN 9780719047985

Description

This work uncovers the consuming habits of urban men from the second half of the 19th century to the outbreak of World War I. It focuses on the fraught relationships which emerged at this time between ideal models of manly behaviour and attitudes towards the expression of sexual and class identities throught the medium of dress. The period has been identified by many historians as a crucial moment in the development of a commodity culture and its characteristics have generally been discussed in terms of a "feminization" of practices linked with shopping and fashionable display. In a challenge to the accepted picture, Christopher Breward tracks previously hidden connections between the formation of popular sartorial models for male consumers, the organziation of associated retail industries and the promotion of new leisure activities, reposistioning men as crucial subjects in debates on the nature of modernity, fashion and city life. This work offers a re-reading of the material qualities of Victorian and Edwardian social life and a model for the cultural study of fashion.
Volume

: pbk ISBN 9780719047992

Description

This book covers various aspects of the social history of politics on both sides of the Iron Curtain in the period 1945 to 1956. The contributors come from a range of countries (Austria, Germany, Hungary, Slovakia and the United Kingdom) and comprise a mixture of established historians and younger scholars engaged in pioneering research. The individual chapters are organised into four sections dealing with workers, ethnic and linguistic minorities, youth, and women. In order to enhance the comparative character of the volume, the four chapters contained in each section consider the position of these social groups in, respectively, West Germany, East Germany, Austria, and either Czechoslovakia or Hungary. Major themes include the absence of popular revolutions in the aftermath of World War Two, the re-imposition of social control by post-war elites, the attempt to restore pre-war gender relations, and the failure of Communist parties to win popular support. The chosen time-frame saw most of the decisive developments which set the pattern for the remaining Cold War period and is therefore of key importance for any student of this topic. -- .

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