The strategy of desire

Author(s)

• Dichter, Ernest

Bibliographic Information

The strategy of desire

Ernest Dichter

Doubleday, 1960

Details

• NCID: BA44063497
• LCCN: 60011380
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Garden City, N.Y.
• Pages/Volumes: 314 p.
• Size: 22 cm
• Classification:
  • LCC : HM263
  • DC : 301.1523
• Subject Headings:
  • LCSH : Motivation (Psychology)
  • LCSH : Propaganda