Attitude research in transition : proceedings of meeting sponsored by Attitude Research Committee of American Marketing Association

Author(s)

• Haley, Russell I.
• American Marketing Association. Committee on Attitude Research

Bibliographic Information

Attitude research in transition : proceedings of meeting sponsored by Attitude Research Committee of American Marketing Association

Russell I. Haley, editor

（Marketing research techniques series, no. 15）

American Marketing Association, 1972

Note

Bibliography: p. 304-308

Details

• NCID: BA44095926
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: [Chicago]
• Pages/Volumes: xiv, 309 p.
• Size: 23 cm
• Classification:
  • LCC : HF5415.3
  • DC : 658.8/007/2
• Subject Headings:
  • LCSH : Attitude (Psychology) -- Testing -- Congresses
  • LCSH : Attitude change -- Congresses
  • LCSH : Marketing research -- Congresses
• Parent Bibliography ID:
  • BA04376001