The design of consumer research panels : conception and administration of the Berkeley food panel

著者

• Bucklin, Louis P.
• Carman, James M.
• University of California, Berkeley. Graduate School of Business Administration

書誌事項

The design of consumer research panels : conception and administration of the Berkeley food panel

Louis P. Bucklin and James M. Carman

（IBER special publications）

Institute of Business and Economic Research, 1967

タイトル別名

Research program in marketing

注記

Publications of the Institute of Business and Economic Research, University of California

At head of title: Research program in marketing, Graduate School of Business Administration, University of California, Berkeley

Bibliography: p. 187-195

詳細情報

• NII書誌ID(NCID): BA44186839
• LCCN: 67063023
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: [Berkeley]
• ページ数/冊数: x, 195 p.
• 大きさ: 23 cm
• 分類:
  • LCC : HF5415.3
  • DC : 658.83/9/79467
• 件名:
  • LCSH : Consumer panels -- California -- Berkeley
  • LCSH : Grocery trade -- California -- Berkeley
• 親書誌ID:
  • BA13088096