Public policy and marketing practices

Author(s)

• Allvine, Fred C.

Bibliographic Information

Public policy and marketing practices

edited by Fred C. Allvine

（U.M.I. books on demand）

University Microfilms International, 1997

Note

Reprint. Originally published: Chicago, Ill. : American Marketing Association, c1973

Proceedings of Workshop on Public Policy and Marketing Practices, held at Northwestern Univ. Evanston, Ill., June 12-13, 1972

Details

• NCID: BA44390642
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Original Language Code: eng
• Place of Publication: Ann Arbor
• Pages/Volumes: x, 409 p.
• Size: 24 cm
• Parent Bibliography ID:
  • BA23296136