The elements of copywriting : the essential guide to creating copy that gets the results you want

著者

• Blake, Gary
• Bly, Robert W.

書誌事項

The elements of copywriting : the essential guide to creating copy that gets the results you want

Gary Blake and Robert W. Bly

Macmillan, c1997

注記

Includes index

• NII書誌ID(NCID): BA44562588
• ISBN:
  • 0028613384
• LCCN: 97002717
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York
• ページ数/冊数: xii, 176 p.
• 大きさ: 22 cm
• 分類:
  • LCC : HF5825
  • DC21 : 659.13/2
• 件名:
  • LCSH : Advertising copy
  • LCSH : Journalism -- Authorship